WEN Lunch and Learn: Unlocking Online Advertising Success: Connecting with your Target Audience

Join Mar-Loes as she talks about what is takes to build a good advertisement and how to capture the interest of your audience.

Some of the topics covered will include:

* Introduction

* Planning your Digital Marketing Strategy

* Defining your Target Audience

* Choosing the Right Online Advertising Channel

* Crafting a Compelling Advertisement

* Measuring and Optimising Advert Performance

* Key take-aways

* Q & A session

Presenter Details:

Mar-Loes Mantoua

Mar-Loes is co-founder and Chief Marketing Officer of The Right Mix.

An experienced marketing and PR professional with over 25 years of expertise in brand strategies, Mar-Loes holds a BA hons in International Marketing Management and additional qualifications in various aspects of digital marketing, “I get inspired by passionate entrepreneurs and love combining my strategic mindset with creative content to tell our clients’ stories in a stand-out way”.

In her free time, she priorities a morning workout and a cappuccino, and enjoys unwinding with a book and a glass of wine in the evening.

Event Details:

Date: Wednesday, 15 November 2023
Time: 1:00pm - 2:00pm
Venue: Zoom
Premium Member Price (early bird): HKD 150
Premium member Price (regular): HKD 200
Non Member Price (early bird): HKD 250
Non Member Price (regular): HKD HKD 300

Early bird offer ends on 25th July 2023.

Register for early bird and save money!

**This event is open to anyone to attend.